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Cookie Policy
Discover how Alcumus enhances your online experience through our Cookie Policy, ensuring privacy, functionality, and tailored services while you navigate our website.
Introduction
This Cookie Policy explains how Veriforce Canada Inc. (“we”, “us”, “our”) uses cookies and similar technologies on our websites.
Cookies help us operate our website, improve performance, understand how our visitors interact with our content, and support our marketing activities.
Where cookies are not strictly necessary for the operation of the website, we will ask for your consent before placing them on your device.
This policy should be read alongside our Privacy Notice.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device and store certain information about your preferences or past actions.
Cookies may be:
- First-party cookies
Set by our website. - Third-party cookies
Set by external service providers whose services we use.
Cookies can remain on your device for different periods of time.
- Session cookies
Deleted when you close your browser. - Persistent cookies
Remain for a set period or until deleted.
Types of cookies we use
We use the following types of cookies:
Strictly necessary
These cookies are required for the website to operate correctly and cannot be disabled through our cookie banner. They are typically used for functions such as security, session management, accessibility, and remembering cookie preferences.
Functional
Functional cookies allow the website to remember choices you make, such as language preferences or other settings, to provide a more personalised experience. Disabling these cookies may prevent some features of the website from operating as intended.
Analytics
Analytics cookies help us understand how visitors interact with our website, such as which pages are visited most often and how users move around the site. This information helps us improve our website and services.
We may use third party analytics tools such as Google Analytics and Microsoft Clarity to collect information such as pages visited, time spent on pages, interactions with the website, and device and browser information. Where possible, we configure these tools to minimise the amount of personal data collected.
Marketing
Marketing cookies track browsing activity across websites in order to deliver more relevant advertising. They are also used to measure the effectiveness of marketing campaigns.
We may use marketing tools from providers such as Google advertising services, LinkedIn marketing solutions, and Zoominfo for business intelligence. These providers may combine information collected via cookies with other information they hold about you.
You can choose which non-essential cookies you accept through our cookie preference centre.
Cookies used on this website
The tables below describe the cookies used on this website, include the provider, purpose, and how long each cookie remains on your device.
Strictly necessary cookies
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| cf_clearance / cf_bm | Cloudflare | Website security. | 30 minutes |
| cfduid / similar | Cloudflare | Identifies trusted website traffic. | Session |
| Google CDN | Site content delivery. | Session | |
| gtm | Veriforce Canada | Manage tags and consent status. | Session |
| Google Fonts | Veriforce Canada | Display fonts. | Session |
Functional cookies
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| N/A | N/A | N/A | N/A |
Analytics cookies
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| _ga | Distinguishes users for analytics. | Up to 13 months | |
| ga* | Maintain session and usage data. | Up to 13 months | |
| _gid | Tracks short-term user behaviour. | 24 hours | |
| _hstc | HubSpot | Tracks visitors and sessions. | 6 months |
| _hssc | HubSpot | Tracks session counts. | 30 minutes |
| _hssrc | HubSpot | Identifies new sessions. | Session |
| hubspotuk | HubSpot | Identifies returning visitors. | 6 months |
Marketing cookies
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
| IDE / test_cookie | Tracks ad performance and targeting. | Up to 13 months | |
| _gcl_au | Stores ad click attribution. | 3 months | |
| YSC / VISITOR_INFO1_LIVE | Tracks video views and preferences. | Up to 13 months | |
| _fbp | Meta Platforms, Inc. | Tracks users for advertising & retargeting. | 3 months |
| fr | Meta Platforms, Inc. | Delivers targeted ads | 3 months |
| li_sugr / bcookie | Tracks users for ad attribution | 6 months | |
| MUID | Microsoft | Identifies uses across Microsoft services. | 1 year |
| _uetsid | Microsoft | Tracks ad session behaviour. | 1 day |
Third-party cookies
Some cookies on our website are set by third-party services that appear on our pages.
These third parties may collect information about your online activities over time and across different websites.
We recommend reviewing the privacy policies of those providers for more information about how they process personal data.
Managing cookies
When you first visit our website, you will be presented with a cookie banner allowing you to accept or reject non-essential cookies.
You can change or withdraw your consent at any time through our cookie preference centre.
Most web browsers also allow you to manage cookies through their settings, including deleting or blocking cookies, and notifying you when cookies are placed. For information on how to manage cookies in different browsers please visit the following pages:
Please note that blocking some cookies may impact the functionality of the website.
International data transfers
Some third-party cookie providers may process information outside of the United Kingdom.
Where this occurs, appropriate safeguards are implemented to protect personal data in accordance with applicable data protection laws.
Updates to this policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices.
Any updates will be published on this page.
Contact us
If you have any questions about our use of cookies, you can contact us at: dpo@veriforce.com.